Marketing & Public Relations Coordinator – Ali Abdulwahab Al Mutawa
- Assist in the implementation of the Marketing & PR Function’s policies & procedures and follow up their progress in order to achieve the function‘s objectives.
- Assist in analysing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies for the concerned business division.
- Assist in the implementation of Marketing and Public Relations plans to promote all of Marketing and Public Relations activities including local and regional campaigns, press visits and media relations and relevant opportunities in the regional and local community.
- Coordinate the development of all press releases about the company provided by the external Public Relations agency/ consultancy and obtain approval from top management.
- Assist in conducting research and collecting information used to help determine the demand and factors affecting the concerned business division and its products/services.
- Set up tracking systems for online marketing activities
- Collect needed information to evaluate campaigns in regard of cost and results analysis; identify trends and projections for future campaigns.
- Maintain relationships with external media providers. Leverage existing media relationships and cultivate new contacts within business and industry media.
- Liaise with other functions of Marketing and Customer Care Department to maximize coverage of AAW’s campaigns including: developing media plans; distributing and following up media releases, booking interviews, and responding to media requests.
- Assist in organizing employee relations through events such as open days of AAW and through involvement in community initiatives.
- Assist in organizing Public Relations and Marketing events and exhibitions for AAW in addition to the social events organized for enhancing the sales and marketing activities for all Business Divisions/Departments of AAW as required.
- Liaise with all Business Divisions and other functions of Marketing Department on the preparation, design and print of the company annual report, brochures, company profile and letterheads.
- Maintain the annual Marketing and Public Relations plan and assist with Marketing and Public Relations Manager to prepare budgets and monitor expenses.
|Job Location:||Al Kuwait, Kuwait|
|Job Role:||Marketing and PR|
|Career Level:||Entry Level|